Jason MacKenzie announced as latest Chartered Public Relations Practitioner
Managing Director of award-winning consultancy, Liquid, former Chair of CIPR Channel Islands, and current CIPR Board Director, Jason MacKenzie FCIPR FCIM, has been announced as the latest Chartered Public Relations Practitioner.
Chartered Public Relations Practitioner is a senior professional status awarded to members of the CIPR who can demonstrate an outstanding level of professional practice and knowledge, along with a commitment to continuous learning. This status was first awarded by the Institute in October 2009.
Jason’s paper submission for Chartered status was on ‘Reflections and perspectives on the CIPR, its Royal Charter and the journey of increasing professionalism.’
Assessors gave particular credit to Jason for his leadership, strategy, learning, innovation and ethical practice, saying that he is “a strategic thinker … and while he can deliver all the tactics required in most situations, his ability to pull back from the frontline and think further forward makes him a great role model for those stuck at a technician level.” He was also praised for being “an ambassador for public relations and the professional practice and employment of it.”
I'm convinced of the importance of continuing professional development. The Royal Charter is central to who we are as an Institute and an indicator that all who belong to the CIPR take professionalism and ethics seriously. I can think of no better way for individual practitioners to demonstrate their expertise and dedication than by becoming Chartered PR Practitioners.
Find out more about Chartered Public Relations Practitioner status and how to apply.
About the Chartered Institute of Public Relations (CIPR)
Founded in 1948, the CIPR is the professional body for public relations practitioners in the UK. With over 10,000 members involved in all aspects of public relations, it is the largest body of its type in Europe.
The CIPR advances professionalism in public relations by making its members accountable to their employers and the public through a code of conduct and searchable public register, setting standards through training, qualifications and the production of best practice and skills guidance, facilitating Continuing Professional Development (CPD), and awarding Chartered Public Relations Practitioner status (Chart.PR).
The CIPR was granted its Royal Charter by the Privy Council in February 2005.
About Jason Mackenzie
Jason is the managing director of Liquid, an award-winning public relations and marketing communications consultancy.
He is an executive board director and council member of the Chartered Institute of Public Relations (CIPR) and serves as chairman of its Professional Practices Committee. Jason is a Fellow of the Chartered Institute of Marketing (CIM), the CIPR and the British-American Project. He is a Chartered Public Relations Practitioner and a Chartered Marketer.
Jason has addressed international conferences on the subject of integrated communications and is a regular judge of the leading national PR awards, including the CIPR Excellence Awards. He’s a visiting lecturer at Birmingham City University and a freeman of the Guild of Public Relations Practitioners.
Committed to continuing professional development, Jason holds CIPR, CIM, IPA and PRCA qualifications and an MA in PR.