London,
19
February
2013
|
12:32
Europe/London

CIPR Excellence Awards – one week left to enter the profession’s most credible competition

There is just one week to go until the 26 February deadline for public relations professionals to enter their work into the 2013 CIPR Excellence Awards.

With a team of more than 80 judges in place, and all shortlisted entrants attending a 20-minute panel interview where an expert panel decides the award winners, the CIPR Excellence Awards are the most rigorous and thorough in their field. On top of this, the Institute has reinforced its commitment to professionalism and credibility in this year’s awards by taking a best practice approach on the use of Advertising Value Equivalence (AVE) in award entries. Our new ruling is that entries which include AVEs will be awarded a score of zero for the research, planning, measurement and evaluation section of the judging, even if included alongside other valid measurement metrics.

To assist entrants in writing their entries the Institute has also made the following resources freely available:

Elspeth Graham FCIPR, CIPR Commercial Director
We want to celebrate the most professional, most creative, and most outstanding achievements in public relations. Setting the highest possible standards for our entrants is what makes our awards the most credible in the profession. There is really no greater recognition of professionalism, achievement and best practice than to win a CIPR Excellence Award.
Elspeth Graham FCIPR, CIPR Commercial Director

The deadline for entries is Tuesday 26 February 2013 at 18:00, with late entries being accepted until 18:00 on Monday 4 March 2013 at an additional cost.

Notes to editors

Notes to editors

About the Chartered Institute of Public Relations (CIPR)Founded in 1948, the Chartered Institute of Public Relations (CIPR) is the Royal Chartered professional body for public relations practitioners in the UK and overseas. The CIPR is the largest membership organisation for PR practitioners outside of North America. By size of turnover and number of individually registered members, we are the leading representative body for the PR profession and industry in Europe.

The CIPR advances professionalism in public relations by making its members accountable to their employers and the public through a code of conduct and searchable public register, setting standards through training, qualifications, awards and the production of best practice and skills guidance, facilitating Continuing Professional Development (CPD), and awarding Chartered Public Relations Practitioner status (Chart.PR).