CIPR PRide Awards celebrate Scotland’s thriving Public Relations industry

More than 300 PR professionals gathered at the Radisson Blu in Glasgow last night for the 2019 CIPR Scotland PRide Awards ceremony – the nation’s annual public relations showpiece.

Weber Shandwick Scotland were the big winners of the night, scooping five Gold Awards, including ‘Best Use of Social Media’ and ‘Best Use of Influencer Relations’ for their continued work with VELUX.

Holyrood PR took home four Gold Awards, whilst British Heart Foundation Scotland won a hat-trick for their “Scotland: A Nation of Lifesavers” campaign, raising awareness of the importance of bystander CPR to save lives and teaching CPR to every child in Scotland. Judges praised the campaign for showing “the power of PR at its best” and “making a real difference to Scottish lives”.

3x1 Group and Wheatley Group were crowned Outstanding Public Relations Consultancy and Outstanding In-House Public Relations Team, respectively.

In the individual categories, Holyrood PR’s Chris Fairbairn ACIPR was named Outstanding Young Communicator and James Donaldson took the title of Outstanding Independent Practitioner.

Ruth Macleod MCIPR, Chair of CIPR Scotland
Congratulations to all our winners and runners-up in this year’s PRide Awards. Recognising the talents of PR practitioners across Scotland, it’s fantastic to be able to celebrate the success of the industry and those who work in it. We are always impressed by the high standard of entries from individuals, agencies and in-house teams. They displayed creativity, professionalism and demonstrated how PR can add organisational value giving our judges a real challenge to choose the winners.
Ruth Macleod MCIPR, Chair of CIPR Scotland

Full Gold Award winners from the 2019 CIPR Scotland PRide Awards:

  • Corporate and Business Communications Campaign - Holyrood PR, Skyrora – Putting Scotland in Space
  • Internal Communications Campaign - Edinburgh Airport, Big Day Today
  • Consumer Relations Campaign - Weber Shandwick Scotland and Quality Meat Scotland, Scotch Lamb, Naturally
  • Public Sector Campaign - 3x1 Group and Food Standards Scotland, No To Upsizing
  • Community Relations Campaign - Holyrood PR, Investing in Communities – CALA Homes Bursary
  • Public Affairs Campaign - British Heart Foundation Scotland, Scotland: A Nation of Lifesavers
  • Not-for-Profit Campaign - British Heart Foundation Scotland, Scotland: A Nation of Lifesavers
  • Integrated Campaign - Weber Shandwick Scotland and Caledonian Sleeper, Dream Big with the new Caledonian Sleeper
  • Low Budget Campaign – British Heart Foundation Scotland, Scotland: A Nation of Lifesavers
  • Arts, Culture or Sport Campaign - Aberdeen Performing Arts and BIG Partnership, Music Hall Stepping In campaign
  • Travel, Leisure or Tourism Campaign - Clarion Communications and The Edinburgh Dungeon, #VoteWallace
  • Construction, Property or Infrastructure Campaign - Weber Shandwick Scotland and CityFibre, Building Gigabit Britain
  • Regional Campaign of the Year - Volpa and Developing Young Workforce Perth & Kinross, Learn a Living
  • Best Use of Media Relations - Holyrood PR, Skyrora: Rocketing into the Headlines
  • Best Use of Social Media - Weber Shandwick Scotland and VELUX, A Real Social Space
  • Best Use of Content - Pagoda PR and Scottish Government, We Are Scotland
  • Best Use of Influencer Relations - Weber Shandwick Scotland and VELUX, Search VELUX Extensions
  • Best Event - Skills Development Scotland, Scotland's Apprentice Convention 2018
  • Best Publication – VisitScotland, TV Set in Scotland
  • Outstanding Young Communicator - Chris Fairbairn ACIPR, Holyrood PR
  • Outstanding Independent Practitioner - James Donaldson, Engage PR
  • Public Sector Team of the Year – VisitScotland
  • Outstanding In-House Public Relations Team – Wheatley Group
  • Outstanding Small Public Relations Consultancy - Clark Communications
  • Outstanding Public Relations Consultancy - 3x1 Group

To view the full results, please visit the CIPR Awards website.

To be the first to hear about the 2020 PRide Awards, please complete our short online form.


About CIPR Scotland

CIPR Scotland is one the 14 national and regional UK groups that make up the Chartered Institute of Public Relations (CIPR). Founded in 1963, CIPR Scotland is now one of the largest CIPR groups in the UK with over 800 members.

About the CIPR PRide Awards

The CIPR PRide Awards is the UK’s most prestigious nation-wide awards scheme, recognising excellence in public relations and communications across Scotland, Wales, Northern Ireland and six English regions. Past winners continue to reap the benefits of their successes long after achieving them. Now in its 16th year, the PRide Awards attracted around 1,000 entries from public relations teams, consultancies and individuals across the UK.

About the Chartered Institute of Public Relations

Founded in 1948, the Chartered Institute of Public Relations (CIPR) is the Royal Chartered professional body for public relations practitioners in the UK and overseas. The CIPR is by far the biggest member organisation for PR practitioners outside of North America. By size of turnover and number of individually registered members, we are the leading representative body for the PR profession and industry in Europe.

The CIPR advances professionalism in public relations by making its members accountable to their employers and the public through a code of conduct and searchable public register, setting standards through training, qualifications, awards and the production of best practice and skills guidance, facilitating Continuing Professional Development (CPD), and awarding Chartered Public Relations Practitioner status (Chart.PR).