CIPR PRide Awards spotlight Wales’ PR prowess

Over 160 PR Practitioners gathered at the Coal Exchange in Cardiff last night to celebrate the 2023 CIPR Cymru Wales PRide Awards – the nation’s premier public relations showpiece. 

Cowshed and Working Word were the big winners on the night, scooping up three Gold Awards each, with the former securing two of their three golds for their ‘It Starts in School’ project, a fully integrated, hyper targeted, public information campaign that delivered a gentle reminder on what can be gained by attending school. 

Bannau Brycheiniog National Park, Equinox and jamjar took home two Gold Awards each with the former winning both for their work to promote the Bannau, or the Brecon Beacons National Park. The Judges praised Bannau Brycheiniog National Park for running “an impressive and impactful campaign achieved on a very limited budget” and their use of “key national figures” that “built on the sense of pride felt by Wales and elevated the campaign to something special”. 

Companies House and Golley Slater both picked up two Gold Awards. The former’s haul included the In-House PR Team of the Year title, while the latter won the coveted PR Consultancy of the Year award. Cardiff-based Grasshopper was named the Small PR Consultancy of the Year. 

In the individual category, Tom Martin from Technical Marketing & PR took home gold for being the Outstanding Young Communicator of the Year.

Public relations across Wales continues to flourish, and this year’s CIPR Cymru PRide Awards only served showcase the excellent talent and creativity of the sector. With brilliant teams – large and small – and the inspiring campaigns they have produced, judges have had their work cut out shortlisting and crowning our Gold Winners. Well done to everyone who had the courage to put their work forward and huge congratulations to our nominees and winners. Llongyfarchiadau i bawb.

John Wilkinson Chart.PR FCIPR, Chair of CIPR Cymru Wales

Full Gold Award winners from the 2023 CIPR Cymru Wales PRide Awards: 

  • Corporate and Communications Campaign – Dwr Cymru Welsh Water, Supporting Welsh businesses when they need it most 
  • Internal Communications Campaign – Swansea University, Welcome Week 2022 
  • Consumer Relations Campaign – jamjar, Cowbridge Festival of Flowers 
  • Public Sector Campaign – Bannau Brycheiniog National Park, Bannau Brycheiniog: a new kind of National Park 
  • Not-for-Profit Campaign – Cowshed, When your world stops, Ty Hafan is there. 
  • Healthcare and/or Wellbeing Campaign – Working Word and Mind Cymru and young campaigners, Sort the Switch 
  • Integrated Campaign – Cowshed, It Starts in School 
  • Low Budget Campaign – Companies House: The power of ‘We’ 
  • Arts, Culture or Sport Campaign – Working Word, Wales Broadcast Archive 
  • Education Campaign – Cowshed, It Starts in School 
  • Regional Campaign of the Year - Bannau Brycheiniog National Park, Bannau Brycheiniog: a new kind of National Park 
  • Best Use of Media Relations – Folk, The Energy Doctor: Insights to remedy the crisis 
  • Best Channel Delivery – Linc Cymru, OneLinc Live 
  • Best Use of Content – Golley Slater, Help Us, Help You 
  • Best Event – jamjar, Christmas Post Office 
  • Environmental Campaign – Working Word, My Tree, Our Forest  
  • Best Long-term Campaign – Equinox, Creating a community: STAEDTLER Teachers’ Club 
  • Best Long-term Client Care – Equinox, The Equinox formula for long-term client care 
  • Outstanding Young Communicator of the Year – Tom Martin, Technical Marketing & PR 
  • In-House PR Team of the Year – Companies House, Companies House External Communications Team 
  • Small PR Consultancy of the Year – Grasshopper 
  • PR Consultancy of the Year – Golley Slater 

View the full list of winners online.


About the Chartered Institute of Public Relations  

Founded in 1948, the Chartered Institute of Public Relations (CIPR) is the world's only Royal Chartered professional body for public relations practitioners with over 10,000 members.  

The CIPR advances professionalism in public relations by making its members accountable to their employers and the public through a code of conduct and searchable public register, setting standards through training, qualifications, awards and the production of best practice and skills guidance, facilitating Continuing Professional Development (CPD), and awarding Chartered Public Relations Practitioner status (Chart.PR). 


About the CIPR Cymru Wales

The CIPR Cymru Wales group is for professional communicators in Wales. Our members work across business, industry, PR consultancies and in government, education, health, housing and other public bodies. 

A committee of Welsh PR professionals looks after the interests of CIPR members in Wales - organising annual and monthly events; arranging and communicating training and career development opportunities in Wales; providing a voice for the profession in Wales; communicating  CIPR information to the Welsh membership; and working in partnership with Welsh universities to develop the future of the PR profession. 


About the CIPR PRide Awards  

The CIPR PRide Awards is the UK’s most prestigious nation-wide awards scheme, recognising excellence in public relations and communications across Scotland, Wales, Northern Ireland and six English regions. Past winners continue to reap the benefits of their successes long after achieving them. Now in its 20th year, the PRide Awards attracted around 1,000 entries from public relations teams, consultancies and individuals across the UK.