Influence goes digital. New issue out now and free to all
The new issue of Influence - CIPR’s award-winning member magazine - is published online today and, as part of our support for the whole profession during the pandemic, is free for everyone to read on the CIPR website.
The bumper issue includes features on how coronavirus has impacted PR professionals, the changing media landscape, becoming a B-Corp, neurodiversity, efforts to change attitudes to rescue dogs, an article by the godfather of corporate sustainability, John Elkington, on why the pandemic may herald a greener future, and much more.
As part of our commitment to developing an enhanced digital experience for members – and accelerated by the business impact of the Covid-19 pandemic - Influence will be available to members online for the foreseeable future. As well as being able to access the magazine any time, any place and on any device, CIPR members will also have access to a library of back issues to download.

So much has changed since our previous issue but I’m so pleased that, although how you read the magazine has changed, the breadth and quality of the content hasn’t. If it is your first time reading the magazine, welcome and I hope you enjoy what you read. This issue - like all the past issues members now have digital access to - is full of brilliant articles and I'm sure everyone will find something of interest. Do let us know which ones you enjoyed reading.
About the Chartered Institute of Public Relations
Founded in 1948, the Chartered Institute of Public Relations (CIPR) is the world's only Royal Chartered professional body for public relations practitioners in the UK and overseas with nearly 10,000 members.
The CIPR advances professionalism in public relations by making its members accountable to their employers and the public through a code of conduct and searchable public register, setting standards through training, qualifications, awards and the production of best practice and skills guidance, facilitating Continuing Professional Development (CPD), and awarding Chartered Public Relations Practitioner status (Chart.PR).