Share This Too to be published in August 2013
It has been announced that Share This Too, the follow-up to the best-selling CIPR handbook, Share This, will be published by Wiley this forthcoming August.
Share This: The Social Media Handbook for PR Professionals has sold over 2000 copies and includes practical guidance on how professional communicators can utilise social media networks and platforms to engage directly in conversations with audiences.
Share This Too will feature 35 contributors, several of whom are successful authors in their own right. The new book will probe deeply into what is current in the theory, delivery and evaluation of 21st century public relations and digital communication.
Share This Too is available to pre-order now. Readers are invited to preview the forthcoming book as Chapter Four, 'Planning Audiences, Media and Networks' by Ged Carroll is available to download now for free.
Notes to editors
About the Chartered Institute of Public Relations (CIPR)Founded in 1948, the Chartered Institute of Public Relations (CIPR) is the Royal Chartered professional body for public relations practitioners in the UK and overseas. The CIPR is the largest membership organisation for PR practitioners outside of North America. By size of turnover and number of individually registered members, we are the leading representative body for the PR profession and industry in Europe.
The CIPR advances professionalism in public relations by making its members accountable to their employers and the public through a code of conduct and searchable public register, setting standards through training, qualifications, awards and the production of best practice and skills guidance, facilitating Continuing Professional Development (CPD), and awarding Chartered Public Relations Practitioner status (Chart.PR).