The future of public affairs; CIPR’s PA Group publish Horizon Scan and announce #CIPRPAchat
CIPR’s Public Affairs Group have published a Horizon Scan document, exploring trends and topics likely to impact the future of working in public affairs. This begins a crowd-sourcing exercise which sees the group host a #CIPRPAchat on Twitter on the topic on Tuesday September 3, from 12-1pm.
The Horizon Scan (PDF) was produced following a meeting with top public affairs professionals - including both members and non-members of CIPR – who formed groups to consider the political, economic, social and technological (PEST) developments that would impact the profession over the coming decade.
Horizon scanning is a way of gathering ideas and intelligence about the future and looking for early warning signs of change that will impact our working environment and practices. This is the first step of a bigger exploration for the Public Affairs Group as part of our commitment to support practitioners in thinking on how public affairs should evolve and be well-positioned for the future. I want to thank all those that took part in the initial exercise and look forward to discussing these findings, and other topics, in our #CIPRPAchat.
Join the Public Affairs Group for the tweet chat on Tuesday September 3 from 12-1pm using #CIPRPAchat. The chat will prompt participants to discuss political, economic, social and technological developments which are likely to impact the future of working in public affairs.
About the Chartered Institute of Public Relations (CIPR)
Founded in 1948, the Chartered Institute of Public Relations (CIPR) is the Royal Chartered professional body for public relations practitioners in the UK and overseas. The CIPR is the largest membership organisation for PR practitioners outside of North America. By size of turnover and number of individually registered members, we are the leading representative body for the PR profession and industry in Europe.
The CIPR advances professionalism in public relations by making its members accountable to their employers and the public through a code of conduct and searchable public register, setting standards through training, qualifications, awards and the production of best practice and skills guidance, facilitating Continuing Professional Development (CPD), and awarding Chartered Public Relations Practitioner status (Chart.PR).