London,
07
December
2019
|
12:39
Europe/London

CIPR PRide Awards celebrate North East’s thriving PR community

More than 170 PR professionals gathered at The Biscuit Factory in Newcastle last night for the 2019 CIPR North East PRide Awards ceremony – the region’s annual public relations showpiece.

Integrated agency W North were the big winners of the night, taking home four Gold Awards, including a double for their work to launch Banyan Bar and Kitchen in Newcastle which “firmly placed the Banyan Bar and Kitchen as part of the community and a go-to place”.

Gardiner Richardson scooped a hat-trick of Gold Awards, including the title of Outstanding Young Communicator for Senior PR and Content Executive, Ruth Edmundson. The judges praised Ruth for her “in-depth understanding of the challenges facing the industry” and her commitment to “staying 'above the curve' in terms of her own personal development”.

In the agency categories, Cool Blue Brand Communications and Karol Marketing and were crowned Outstanding Public Relations Consultancy and Outstanding Small Public Relations Consultancy, respectively.

CIPR North East Chair, Anne-Marie Lacey Chart.PR, FCIPR
It’s that time of year again where we come together to celebrate the outstanding PR and communications work that is being delivered by teams across our region. With the PRide Awards always a highly anticipated highlight in the communications calendar, this year’s celebrations were most certainly fit for the occasion, and a great night was had by all.

Whether category winners, runners-up or shortlisted as an entry, for any team, individual or organisation to make it that far in the competition is an achievement. It is a testament to the fantastic professionals in the North East who work hard to support their clients’ strategic business objectives, while being committed to the highest level of professionalism, through creative communication campaigns which deliver a real and tangible result.
CIPR North East Chair, Anne-Marie Lacey Chart.PR, FCIPR

Full Gold Award winners from the 2019 CIPR North East PRide Awards:

  • Corporate and Business Communications Campaign - W North, Attracting investment for Waldo
  • Internal Communications Campaign - South Tyneside and Sunderland NHS Foundation Trust, Stronger Together (Our ambition to become one Trust)
  • Consumer Relations Campaign - W North, Launching Cycle Expo Yorkshire
  • Public Sector Campaign - Middlesbrough Council, Fostering Campaign
  • Not-for-Profit Campaign – Crystallised, Cheeseburn: Creating a North East Destination for Sculpture
  • Healthcare Campaign - Gardiner Richardson and Balance, the North East Alcohol Office, What’s the Harm?
  • Integrated Campaign - Tyne and Wear Metro, If you Wannabe there go by Metro
  • Low Budget Campaign - Foundation of Light, Give a Quid to Tackle Mental Health
  • Regional Campaign of the Year - W North, The launch of Banyan Bar and Kitchen
  • Best Use of Social Media - Tees Valley Combined Authority, Tees Valley ‘Enjoys’ Flower Power
  • Best Use of Content - Home Group, Gateshead Innovation Village
  • Best Use of Influencer Relations - Gardiner Richardson and Tyne and Wear Metro, Pop Pay As You Go campaign
  • Best Event - W North, The launch of Banyan Bar and Kitchen
  • Best Publication - Karol Marketing, Karol Marketing - Judge a Publication by its Cover
  • Outstanding Young Communicator - Ruth Edmundson, Gardiner Richardson
  • Outstanding Independent Practitioner - Michael Lavery MCIPR, Brand & Reputation
  • Outstanding In-House Public Relations Team - Newcastle University
  • Outstanding Small Public Relations Consultancy - Karol Marketing
  • Outstanding Public Relations Consultancy - Cool Blue Brand Communications
  • Communicator of the Year – Sam Fender
Notes to editors

About the CIPR North East

CIPR North East represents around 300 PR and communications professionals working or living in the area between the Scottish Borders and North Yorkshire. Our members work in-house in the public, private and voluntary sectors, in consultancies, or as independent practitioners.

About the CIPR PRide Awards

The CIPR PRide Awards is the UK’s most prestigious nation-wide awards scheme, recognising excellence in public relations and communications across Scotland, Wales, Northern Ireland and six English regions. Past winners continue to reap the benefits of their successes long after achieving them. Now in its 16th year, the PRide Awards attracted around 1,000 entries from public relations teams, consultancies and individuals across the UK.

About the Chartered Institute of Public Relations

Founded in 1948, the Chartered Institute of Public Relations (CIPR) is the Royal Chartered professional body for public relations practitioners in the UK and overseas. The CIPR is by far the biggest member organisation for PR practitioners outside of North America. By size of turnover and number of individually registered members, we are the leading representative body for the PR profession and industry in Europe.

The CIPR advances professionalism in public relations by making its members accountable to their employers and the public through a code of conduct and searchable public register, setting standards through training, qualifications, awards and the production of best practice and skills guidance, facilitating Continuing Professional Development (CPD), and awarding Chartered Public Relations Practitioner status (Chart.PR).